Animation
May 15, 2019

Solitary Aim

The Brief

Create a timely and well-targeted Not for Profit organisation that promotes awareness for the solitary bee.

Approach

My approach was to create a friendly, information-centred brand with simple, accessible graphics. The main purpose of the brand was to distribute bee rings, a free product that provides inexpensive homes for solitary bees. This was accompanied with a website that detailed: what a solitary bee is, why they are important and the ways in which we can help them.